The Next CMO Podcast

The Next CMO Podcast discusses topics and ideas in marketing for up-and-coming and forward-thinking marketers who strive to be chief marketing officers of the future. Topics discussed on the podcast include marketing strategy, planning, demand generation, case studies, analytics, digital marketing techniques, and innovative marketing strategies.


Listen to recent episodes of The Next CMO Podcast:

About the Hosts

The Next CMO Podcast is sponsored by Planful, the leading provider of AI-based marketing performance management software. The podcast is hosted by Peter Mahoney, the former CEO of Plannuh, and Kelsey Krapf, a Senior Demand Gen Leader at Planful.

Peter Mahoney

(Former) CEO, Plannuh

Peter is the founder and Former CEO of Plannuh, a venture-backed software company providing the first AI-driven platform to automate marketing leadership. Before founding Plannuh, Peter spent more than 30 years as a marketing and product executive with experience as a CMO for startups through multi-billion dollar public companies, including voice and AI leader, Nuance Communications. Peter is also an active board member, angel investor, advisor, a sought-after public speaker, and the host of The Next CMO podcast. Peter has a large following on Twitter via his @nerdCMO account. Peter graduated from Boston College with a double major in Physics and Computer Science and still lives a stone’s throw away from campus with his wife and three adultish children.

Kelsey Krapf

Senior Demand Gen Leader, Planful

Kelsey is the Senior Demand Gen Leader at Planful. Kelsey is extremely passionate about marketing after working at HubSpot for a few years. She has also been able to leverage her background in sales to have a great understanding of the partnership between the two. Kelsey loves the constant change that marketing brings while maximizing her analytical and creative nature. In her spare time, you can catch her exploring the world (29 countries and counting), boating in Cape Cod, and skiing the slopes of all major mountains in the Northeast. You can follow her on LinkedIn.

The Next CMO Additional Resources

The Next CMO is sponsored by Planful, the leading provider of AI-based marketing planning and budgeting systems.

Subscribe to The Next CMO newsletter to get marketing best practices and tips.